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Client: Fisecal

Fisecal PPC Ads Management

ARMOUR Digital Marketing Agency collaborated with Fisecal, a leading provider of personal finance services, to enhance their online presence and drive targeted traffic and leads through pay-per-click (PPC) advertising. Leveraging platforms such as Facebook, Instagram, Google, and Reddit, the project aimed to increase brand awareness, generate high-quality leads, and empower individuals to take control of their finances.
Fisecal PPC Ads
Fisecal Instragram and Reddit Ads

Scope of Work

  1. Objective Alignment: ARMOUR closely aligned the PPC advertising strategy with Fisecal’s objectives, focusing on increasing website traffic, enhancing brand awareness, and generating high-quality leads at a low cost per lead.
  2. Platform Selection: Utilizing a diverse set of platforms including Facebook, Instagram, Google, and Reddit, ARMOUR implemented a comprehensive PPC campaign strategy to reach Fisecal’s target audience across various online channels.
  3. Audience Targeting: ARMOUR employed advanced audience targeting techniques to ensure that the PPC ads reached individuals interested in personal finance services, effectively maximizing the campaign’s reach and impact.
  4. Compelling Ad Creatives: ARMOUR’s creative team developed visually appealing ad creatives that highlighted Fisecal’s commitment to empowering individuals to take control of their finances, effectively communicating the brand’s value proposition and driving engagement.
  5. Cost-Effective Lead Generation: Through strategic optimization and targeting, ARMOUR achieved a low cost per lead, averaging around $38 per lead, while still maintaining a high level of lead quality and relevance.

Outcome

As a result of ARMOUR Digital Marketing Agency’s strategic PPC advertising efforts, Fisecal achieved impressive results:

  • Positive ROAS: The PPC campaigns generated a return on ad spend (ROAS), demonstrating a significant return on investment and indicating the effectiveness of the advertising initiatives in driving business growth for Fisecal.
  • Increased Traffic and Brand Awareness: The targeted PPC campaigns successfully drove qualified traffic to Fisecal’s website, significantly enhancing the brand’s visibility and recognition within the personal finance industry.
  • Lead Generation: ARMOUR’s PPC advertising initiatives contributed to a significant increase in lead generation, with a low cost per lead averaging around $38, enabling Fisecal to efficiently acquire high-quality leads and expand its customer base.

Overall, ARMOUR Digital Marketing Agency’s expertise in PPC ad management played a crucial role in helping Fisecal achieve its marketing objectives and establish a strong online presence in the competitive landscape of personal finance services.

Services Used in This Project

Explore the top-rated services used in Fisecal PPC Ads Management, carefuly curated to meet client’s unique needs and exceed expectations.

Related Testimonials

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